Paid Search Terms to Know
Digital Advertising

Paid Search Terms to Know

Commit these terms to memory…

Taryn Gamboa
How to Perform Keyword Research for PPC
Digital Advertising

How to Perform Keyword Research for PPC

Pay-Per-Click (PPC) campaigns can be a little daunting when first starting out. What keywords should I bid for? How should my keywords be gr…

Taryn Gamboa
3 Big Reasons Why You Shouldn’t Search For Your Own Paid Search Ads
Digital Advertising

3 Big Reasons Why You Shouldn’t Search For Your Own Paid Search Ads

We know it’s tempting, but if you’re currently running any paid search ads, searching for you own ads could have negative effects on your ca…

Taryn Gamboa
Understanding PPC Match Types and When to Use Them
Digital Advertising

Understanding PPC Match Types and When to Use Them

PPC advertising is a great marketing channel to help increase brand awareness and generate sales online. However, as you begin to build your…

Taryn Gamboa